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it's also the name of the second largest business in india by revenue - the indian software company that's the second biggest by market value behind microsoft - making it hugely influential. the two companies are part of the tcs group and run by the same ceo mr dhir, who has already made it abundantly clear that the new company is very much a different animal.
so how has this giant managed to get so many talented people from across bangalore out on the streets of new york doing the exact job for themselves? here's what i think that the company has been doing to make this happen.
dhir and the tcs team are trying to do what a lot of it companies in silicon valley have done for their employees: to build an it campus in every city. so many years ago, microsoft had similar ambitions, and laid a few million dollars to start a campus in bangalore, just like the tcs one. in 2009, when microsoft announced this idea, the city was a relative backwater; it's now a massive financial giant.
but the other thing is that microsoft, which had its own campus in bangalore, also had a lot of respect. the tcs campus has less than a tenth of the area for employees.